Tuesday, March 8, 2016

Turned . . .

. . . on it's head . . .

. . . whatever happened to the old business model of find talent, sign to a record company, promote the talent, sell product, etc? . . .


(from http://time.com/money/4228959/kanye-west-gofundme-why-donate/)
". . . Luckily, a fan named Jeremy Piatt came to Ye’s (Kanye West) rescue . . . Piatt created a GoFundMe web page to help fund the rapper’s future music and fashion endeavors, asking for (you guessed it) $53 million in donations. “We must open our hearts and wallets for Kanye today,” he wrote. “Sure he is personally rich and can buy furs and houses for his family, but without our help, the true genius of Kanye West can’t be realized.” . . .  As of Thursday at midday, nearly 400 donations had been made to the page, for a total of around $3,800. But who in their right mind would donate to someone like Kanye–a superstar who earns in the neighborhood of $20 million to $30 million a year? . . . In many cases, donors are not concerned about helping out Kanye so much as they’re trying to raise awareness for their businesses and favorite charities. The Kanye charity page has gotten plenty of attention from the media (we’re guilty), and it’s received 99K social media shares, according to GoFundMe. . . "





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